NOW:53217:USA01012
http://widgets.journalinteractive.com/cache/JIResponseCacher.ashx?duration=5&url=http%3A%2F%2Fdata.wp.myweather.net%2FeWxII%2F%3Fdata%3D*USA01012
16°
H 23° L 16°
Clear | 5MPH

New Kohl's Conversations for the Cure Campaign Features Glendale Woman

Oct. 24, 2012

The Southeast Wisconsin Affiliate of Susan G. Komen for the Cure® and Kohl’s Cares are continuing their successful educational campaign to encourage women to open up the lines of communication on breast health. Kohl’s Conversations for the Cure™ delivers breast health messaging on a personal level in communities where it is needed most. In the last year, 621 conversations were held and approximately 4,735 women were reached.

Now in its third year, the program encourages women in Southeast Wisconsin to get age appropriate breast health screenings, talk to others about the importance of breast self awareness, and take action with the ultimate goal of increasing survival rates. Conversations conveniently take place in easy-to-access locations, including schools, churches, businesses, libraries, city agencies, community centers, beauty shops and public housing complexes.

During year one, the campaign to support the program was focused on breast cancer awareness. The year two campaign focused on starting conversations about breast cancer. This year, the campaign features real breast cancer survivor stories to inspire women to take control of their health and get screened. “This year, the campaign truly comes full circle,” says Nikki Panico, executive director, Southeast Wisconsin Affiliate of Susan G. Komen for the Cure. “The ads feature real women who have been affected by conversations – conversations that led them to get mammograms and find breast cancer early.”

Jen, one of the women featured, is from Glendale. When Jen’s sister Beth told her she had an abnormal mammogram, Jen was inspired to get a mammogram herself – a mammogram that found breast cancer early. Now, she’s talking to women about the importance of getting screened. Jen’s story proves just one conversation can save lives.

The campaign will be supported by television, radio, print and online advertising, and a social media component to help spread the word. The new Kohl’s Cares Conversation Starter encourages women to commit to a breast exam and ask 10 friends to do the same. Those who use the Kohl’s Cares Conversations Starter are then entered for a chance to win a Kohl’s gift card. “The ways we consume media continue to evolve,” says Panico. “And this application will allow women to share the importance of getting screened with their friends socially online.”

Kohl’s support for Kohl’s Conversations for the Cure is an illustration of the company’s commitment to women’s health. Kohl’s Department Stores has contributed $2 million to the Komen Southeast Wisconsin Affiliate to help raise awareness about the importance of getting breast screenings and provide needed resources for Wisconsin women.

To learn more visit www.KohlsConversationsForTheCure.org.

This site uses Facebook comments to make it easier for you to contribute. If you see a comment you would like to flag for spam or abuse, click the "x" in the upper right of it. By posting, you agree to our Terms of Use.

Suburban News Roundup

E-mail Newsletter

Your link to the biggest stories in the suburbs delivered Thursday mornings.


Enter your e-mail address above and click "Sign Up Now!" to begin receiving your e-mail newsletter
Get the Newsletter!

Login or Register to manage all your newsletter preferences.

Community Watch

» Whitefish Bay wrestlers beat Homestead on parents/senior night 1/29

» Answers and winners of the Suburban Selfies contest revealed! 1/29

» French Pastry School chef, Nebraska prof to lead natural yeast class at North Shore Boulangerie 1/28

» Beer could flow during Glendale's Fourth of July 1/26

» Whitefish Bay native 'Kit' Carson was Rush Limbaugh's right-hand man 1/26

» Crews clear crash that closed left lane of northbound I-43 at Glendale Updated:  1/26

» Without Showalter, Germantown boys rally for win over Whitefish Bay 1/23

» Medical examiner's report released in death at Bayshore Town Center Updated:  1/22

» 21-year-old man who fell from Bayshore balcony has died 1/22

» Apartment project proposed for Glendale 1/22

» Washington boys basketball team too quick for Brown Deer, 59-49 1/21

» Fleeing the scene of a robbery, suspects crash stolen car near Whitefish Bay 1/19

» Strong fourth quarter lifts Homestead girls past Whitefish Bay, 44-34 1/17

» Bay boys hang on, 44-42, after losing big lead against Homestead 1/16

» Motivated Germantown wrestlers beat Nicolet, 63-15 1/15

» Suburban Selfies contest extended through Jan. 25; two selfie solutions to get you started! 1/15

» 109-lot subdivision approved in Mequon 1/13

» Man critically hurt in fall 20 feet from Bayshore mall balcony Updated:  1/13

» Bayside home damaged in Sunday fire 1/12

» Germantown boys late rally keeps Homestead at bay, 65-58 1/9

» Crews clear crash that closed lane of northbound I-43 at Bender Road Updated:  1/8

» North Shore school, municipal officials announce candidacy for April election 1/7

» Thousands remember, pay homage to Germantown great Datka 1/4

» Mequon police dog in failing health euthanized 1/2

» Brown Deer robbery suspects sought, stolen car found 12/30

View All Posts Got a tip? Welcome rss

Advertisement

Advertisement

Local Business Directory

CONNECT